Crikey!!! I’ve been away for two weeks now from the blog, so please pardon the lack of posts. I’ll be back on top of things soon, as I’ve been a little underwater with work (a good problem to have, I’m sure you’d agree).
In the meantime, check out this news from Google on their new pay-per-transaction online ad model. Though I haven’t written much on this blog about Google’s AdSense or AdWords programs, I’m a subscriber and earn a little money on the blog through the ads I have posted at right, and it’s something of a hobby of mine.
I’m very interested to see how a possible shift to a pay-per-transaction model will change the way Web publishers write for their sites, versus how they tend to write for them now (heavy on the search-engine-friendly keywords, for example). Will publishers write more about the benefits of products/services/whatever is being advertised? Will it lead to more value for Web users, vs. the proliferation of “Made for AdSense” sites we see so much of on the Web today?
Interesting questions…
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